In the “cocoa for a better life” chain, the farmer organization, input supplier and the Ascot sales office are working closely together to deliver sustainable certified and conventional cocoa beans. This requires professional supply chain management between the involved partners.
The “cocoa for a better life” model is initiated by Wienco Ghana Ltd. It has clustered the farmers into an association and provided them with inputs such as fertilizer and crop protection products. The result is an enormous yield increase and therefore far more income for the farmers. Besides sustainable cocoa the provider is also involved in the cultivation and export of Fairtrade bananas, mangos and RSPO palm oil. They also participate in Maize for prosperity (Masara N’arziki) and the cultivation of organic cotton. Because of these activities Wienco has obtained extensive knowledge and experience in sustainable production and certification.